Introduction to Digital Rights Management - DRM

DRM Internet Tracking

Internet tracking (web monitoring) is the process of receiving and reviewing media that is available on the Internet web to determine if a particular media item has or has not been made available. Web monitoring may be performed to ensure a banner ad has been inserted on a web site as defined in an advertising agreement or web monitoring may be used to ensure some media is not available without proper licensing (e.g. licensed images). Internet tracking involves searching through web pages and looking for web pages or media files that have descriptive text, watermark images, file names or embedded links.

Figure 1.23 shows how Internet tracking can be used to ensure that media is or is not stored and distributed through the Internet. This example shows a company can search through multiple web sites using web crawlers to find web pages or media files that contain file names, watermarks or unique identifying patterns that are embedded within their media contents. When the search program finds a match, it stores the web address to it can be investigated.

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Digital Rights Management - DRM Books

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Introduction to Digital Rights Management - DRM

Digital rights management systems identify, track, authorize and restrict access to digital media. You will learn how DRM systems help to protect and enforce copyrights, patents, trademarks, and other forms of intellectual property. Discover how to uniquely identify digital media and how to monitor and track the usage of digital media.

$19.99 Printed, $16.99 eBook

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